Twelfth Night Essay Example For Students

Twelfth Night Essay Today many people think of Twelfth Night as a time to put decorations away and check there are no more pine needles in the carpets. Some people enjoy taking their energetic children to see a pleasant pantomime and let their favourite fairy-tales be performed in front of their eyes. However in Elizabethan times the twelve days following Christmas were a time for a mixture of emotions; disguise, madness and boisterous frivolity. So common sense and sanity were not part of these twelve days after Christmas. As these were days when a topsy-turvy festive world of fools and confusion was created as people swapped roles e.g. masters become servants and servants had control of their masters. It was a time of excitement for everyone. But sadly it was a momentary pleasure for as soon as the sixth of January came round times went back to normal. We will write a custom essay on Twelfth Night specifically for you for only $16.38 $13.9/page Order now Twelfth Night has elements from mummers plays dating back as far as the thirteenth century and even has elements the same as todays pantomimes. The elements included are cross-dressing, bawdy humour and daft slapstick sword fights. Traditionally in mummers plays there are men dressing as women e.g. dames and this is also present in pantomimes. Twelfth Night also has this humorous factor as Viola cross-dresses as Cesario. Similarly all three types of plays have some kind of amusing fight like the pleasing half hearted sword fight between Cesario and the pathetic Sir Andrew in Twelfth Night. Even though the fights arent real or serious they capture the audiences attention and spirit. Mummers plays and pantomimes also include this fun aspect. There is a huge amount of suspension of belief in Twelfth Night as the audience will be wondering how no one could see that Cesario was a women not a man! In modern day soaps today like Eastenders so many things happen to so few people it is unbelievable yet, whilst watching the audience is drawn into believing what they are seeing. This same aspect is used in Twelfth Night. The time it takes characters in Twelfth Night to fall in and out of love is incredible two examples of this are Orsino to Viola and Olivia to Cesario. Cesario, by the roses of the spring, By maidenhood, honour, truth and everything, I love thee so that maugre all my pride, Nor wit nor reason can my passion hide. Act 3 Scene 1 Line 148. It is unrealistically fast. It is obviously Shakespeare didnt want the play to be taken seriously just the name of it gave the fact it was serious away as he named it Twelfth Night or What you will. Even the dialog states that the things arent real such as when Viola/Cesario says I am not what I am. Act 3 Scene 1 Line 126. Blatantly proving she is dressed as a man. Just as in mummers plays and pantomimes the whole play is centred on the suspension of disbelief particularly about how everyone knows the males and females have cross-dressed. The scenario in Twelfth Night where Sir Toby Belch and Maria put a fake love letter down for Malvolio to find is rather far-fetched. For instance why would Olivia have left the letter there, on the path in the first place? Anyone could have picked it up it was just pure coincidence that Malvolio happened to walk by and pick it up this is one of the un-credible storylines in this play. But today in modern times plays are full of un-credible storylines these are there purely and simply for entertainment. So in truth it doesnt need to be realistic. Orsino shows extreme infatuation for Olivia which he deems to be love. This is show when he says, .u88ecb1cde7496c9e06256fec43232ed1 , .u88ecb1cde7496c9e06256fec43232ed1 .postImageUrl , .u88ecb1cde7496c9e06256fec43232ed1 .centered-text-area { min-height: 80px; position: relative; } .u88ecb1cde7496c9e06256fec43232ed1 , .u88ecb1cde7496c9e06256fec43232ed1:hover , .u88ecb1cde7496c9e06256fec43232ed1:visited , .u88ecb1cde7496c9e06256fec43232ed1:active { border:0!important; } .u88ecb1cde7496c9e06256fec43232ed1 .clearfix:after { content: ""; display: table; clear: both; } .u88ecb1cde7496c9e06256fec43232ed1 { display: block; transition: background-color 250ms; webkit-transition: background-color 250ms; width: 100%; opacity: 1; transition: opacity 250ms; webkit-transition: opacity 250ms; background-color: #95A5A6; } .u88ecb1cde7496c9e06256fec43232ed1:active , .u88ecb1cde7496c9e06256fec43232ed1:hover { opacity: 1; transition: opacity 250ms; webkit-transition: opacity 250ms; background-color: #2C3E50; } .u88ecb1cde7496c9e06256fec43232ed1 .centered-text-area { width: 100%; position: relative ; } .u88ecb1cde7496c9e06256fec43232ed1 .ctaText { border-bottom: 0 solid #fff; color: #2980B9; font-size: 16px; font-weight: bold; margin: 0; padding: 0; text-decoration: underline; } .u88ecb1cde7496c9e06256fec43232ed1 .postTitle { color: #FFFFFF; font-size: 16px; font-weight: 600; margin: 0; padding: 0; width: 100%; } .u88ecb1cde7496c9e06256fec43232ed1 .ctaButton { background-color: #7F8C8D!important; color: #2980B9; border: none; border-radius: 3px; box-shadow: none; font-size: 14px; font-weight: bold; line-height: 26px; moz-border-radius: 3px; text-align: center; text-decoration: none; text-shadow: none; width: 80px; min-height: 80px; background: url(https://artscolumbia.org/wp-content/plugins/intelly-related-posts/assets/images/simple-arrow.png)no-repeat; position: absolute; right: 0; top: 0; } .u88ecb1cde7496c9e06256fec43232ed1:hover .ctaButton { background-color: #34495E!important; } .u88ecb1cde7496c9e06256fec43232ed1 .centered-text { display: table; height: 80px; padding-left : 18px; top: 0; } .u88ecb1cde7496c9e06256fec43232ed1 .u88ecb1cde7496c9e06256fec43232ed1-content { display: table-cell; margin: 0; padding: 0; padding-right: 108px; position: relative; vertical-align: middle; width: 100%; } .u88ecb1cde7496c9e06256fec43232ed1:after { content: ""; display: block; clear: both; } READ: Gabriel Oak EssayO when mine eyes did see Olivia first, Methought she purged the air of pestilence. This was in Act 1 Scene 1 Line 19-20. But what proves it isnt true love is the fact he sends a messenger (Cesario) in his place to tell Olivia of his love for her. This would make the audience consider his true feelings for Olivia because if he truly did love her hed go himself. What is credible in the play is the feelings and the emotions characters show. Since some people may mistake infatuation with love. But one feeling which is particularly credible is Olivias falling for Cesario/Viola. Also Malvolios mixed emotion of greed and love for Olivia, I will smile, I will do everything that thou wilt have me. From Act 2 Scene 5 Line 47. Sir Andrew like Malvolio shows that hope and greed can blind one from reality, since they are both hopeful of becoming Olivias husband. Malvolio, simply for the money and Sir Andrew because of his love for Olivia. It also represents Sir Andrews human side when he hints at a little comedown, I was adored once too, Act 2 Scene 3 Line 153. It shows he isnt really a prankster like Toby Belch but a man in search of the true love he yearns. Malvolio seems to be a puritan but shows he isnt true to his faith, when he doesnt wear all black to impress Olivia in his bright yellow stockings. This flaw in his faith shows he has a humane side, and so does the section where he is enraged at losing his dignity and being tricked. Ill be revenged on the whole pack of you! Act 5 Scene 1 Line 371. Twelfth Night does lack credibility as Samuel Johnson criticised but this is purely and simply because Shakespeare had never meant the play to be real and credible but funny. It doesnt present a true picture of life as it was funny and not serious; it is clearly like a pantomime. It was made with the sole purpose of being entertaining. However it does have the real human feelings and emotions that people feel in real life.

Rain essays

Rain essays Weather-The Most Important Element: RAIN As we all know, the three essentials for survival are water, food, and air. The most important element of weather is water. We get water in different forms of precipitation. Rain is the most beneficial of all types of precipitation. Rain is what harvests our crops that give us food to eat. Without rain, no crops would grow and we would parish off the face of this Earth. Also, keeping our air clean is essential because we need air to breathe. Since water, food, and air are so important for our survival as human beings, I decided to do my report on factors of rain. The Mississippi River, the Great Lakes, and countless other river, lakes, and streams make up the water cover of the United States. What few people realize, though, is that a lot of our water is stored beneath the ground. The water is held naturally in cavities called aquifers. In urban areas, water supplies are stored in holding areas called reservoirs. Everyday, Americans are using water that comes from all of these sources. As many people are familiar with the water cycle, they fail to realize how important it really is. The water in Earths atmosphere condenses in the sky around small particles of dust. This procedure that is referred to as condensation is the process whereby water vapor changes to the liquid state. Then, rain falls from the clouds to the ground and makes its way into rivers, lakes, and aquifers. Eventually, almost all of the water evaporates back into the atmosphere from the sun. The demand for water is very high throughout the United States, especially where natural water resources are limited. Farmers use 140 billion gallons each day to grow crop and raise livestock. Industry needs 30 billion gallon for jobs that involve cooling machines and carrying waste. Individuals use up another 40 billion gallons in recreation and day-to-day tasks. People can easily...

Whole Foods Market Inc 2005 Case Study Example | Topics and Well Written Essays - 750 words

Whole Foods Market Inc 2005 - Case Study Example Considering that customers insist on green products or products that pose no threat to the environment, they are more aware of eating food that has no side effects to their bodies. Most foods have been blamed for causing different ailments and for their low nutritional value, which has resulted in increased awareness among consumers on the need to stay healthy by watching what they eat. Whole Foods Markets Inc. is a company that takes care of these worries from consumers. The company offers natural healthy foods that are valuable in a market crowded with canned inorganic foods. Whole Foods in its provision of natural foods makes a wide range of natural food available to its consumers. The company is currently the only firm operating in a waterfront seafood facility after acquiring Pigeon Cove (Hitt, Ireland & Hoskisson 334). The company enjoys a monopoly in production of fresh seafood, which is a delicacy for many fish lovers. The other sustainable competency that makes Whole Foods c ompetitive in the market is its operating conditions. The company ranks among the 100 best companies to work in globally, a ranking that attracts highly skilled expertise to the business across the globe. Today’s employee is sophisticated and is highly motivated by working in a versatile environment that recognizes and adapts to their needs and not the traditional fixed working environments. These strengths are sustainable in that today more people are concerned about their eating lifestyles. This is a boost to companies such as Whole Foods Market, which pioneered offering fresh and healthy foods for those requiring special diets and the general population in the business. The company has a strong market niche that guarantees increased growth and a huge customer base into the future. Q2 Since Whole Foods pioneered the sale of natural and fresh perishable goods in the market, there have been tremendous changes in the industry. One of the significant changes have been sensitizi ng people and creating awareness on the need for people to use natural foods and not processed foods. Over the time, most people used processed foods, which has been blamed for increased diabetic cases among other complications. Whole Foods in pioneering to deal with natural fresh foods enlightened many consumers on the need to use natural foods for the betterment of their health, which explains the drastic growth of the natural food industry today. Another development has been an increase in the number of companies offering such foods. Due to the high numbers of consumers seeking to consume natural food, more entrepreneurs and food-based companies started offering natural foods to their clients as the market for natural foods broadened. For instance, Wal-Mart began selling freshly prepared foods to its customers in encouraging a one stop shopping experience among its clients. The need arose from an increasingly busy life, where some couples worked for long hours, lacking enough tim e to prepare meals at home. The increased demand for natural food led Whole Foods to open numerous stores in major metropolitan areas, where the company sold its products at relatively lower prices than their competitors. Essentially, as the need for fresh and organic products increased, there was a shortage of such products in the market as more stores searched for suppliers of different produce to satisfy the customers’ changing tastes and preferences. Moreover, companies such as Whole Foods sensitized producers on the need to observe organic farming, making organic farming a treasured practice across their market areas. Whole Foods had a strict code of practice to be followed by all its suppliers. This included the need for a supplier to outline the entire production process in animals and other

Handling Difficult Conversations Essay Example | Topics and Well Written Essays - 500 words

Handling Difficult Conversations - Essay Example Employees are engaged in gossip with each other. Due to gossiping, the employees were not able to focus in their work. Additionally, avoidance of the situation has led to inefficiency in the work procedure, which further was identified to be accountable for unproductivity. This was hampering the work culture and environment of the workplace. As a Human Resource (HR) manager to overcome the situation, a meeting was organized with the employees. In the meeting, an interaction was developed in order to determine the reasons for gossiping during working hours in order to develop an appropriate strategy to overcome the difficult situation. In this respect, I have implemented an effective communication strategy of motivation based on which the employees would be able to develop respect and compassion amid employees and accordingly, they will be able perform their operations productively. Subsequently, the strategy aided in squashing the habit of gossiping amid employees (Guo & Sanchez, 2005). Difficult conversation is identified as a process of communicating messages that are accountable for raising confusion, pain, embarrassment, fear or anxiety amid employees in a workplace (Harvard Business School Publishing, 2014). Difficult conversation can be mitigated through good communication process between managers and subordinates from top level along with middle level managers to labor groups. In this regard, managers should adopt different communication techniques that include manage self, manage conversation and manage relationship (Edmondson & Smith, 2006). Additionally, communication process is required to be based on three important factors that include temperance, clarity and neutrality (Weeks, 2001). In this context, the strategies of managing self, conversation and relationship with the assistance of effective communication would facilitate in managing difficult conversation successfully. Communicating at regular interval with

Employer's Duty of Care and Issues of Compensation Assignment - 1

Employer's Duty of Care and Issues of Compensation - Assignment Example If the instructions are not stated clearly, the employee may act in good faith to fulfill a particular duty of obedience. This should be done in a manner that is reasonable especially considering the existing circumstances at that particular moment. Jake has been employed on a contract basis as certified auto mechanic at the Rally motors. This therefore means that Jake may perform any job assigned to him by his employer provided the job is reasonable. Even as Jake performs the job assigned to him, he is aware of what is expected of him by the federal or state regulations. Basing on the movie, one can comfortably say that Jake’s actions are within his scope of employment. The current job of oil change is, most likely, not what Jake expected as he entered into an employment agreement with Herman. Instead it is a promotional offer invented by Herman to attract more customers as he says that as the customers’ cars are being serviced, the customers get a chance to check out the new car models. So Jake may argue that as far as what is expected of him in terms of standards is concerned, his actions are within his scope of employment (Goss, 2004). It may be argued that every employee has an obligation to perform his duties as directed by his employer. Such arguments may be as a result shortsightedness in terms of the potential impacts it may have on the business in the future. In this case, for example, customers expect a fully serviced vehicle from the service department especially if the service personnel like Jake are certified. So, it is Jake’s responsibility to do thorough service work on the customers’ vehicles and this includes checking and where possible servicing the tires, brakes and transmission as would be expected of a certified auto mechanic (Murolo & Chitty, 2001). This ensures that the vehicle is safe for driving by the customer. If a vehicle from the service centre gets involved in an accident and the resultant

Company Analysis And Overview Of Westjet Management Essay

Company Analysis And Overview Of Westjet Management Essay The purpose of this report is to analyse the case study Westjet in 2009: The Fleet expansion decision. The specific objective was to provide a diagnosis of the companys challenges, propose a suitable change management programme. Research was done in the general area of change management and the models available. Recommendations are based on the comparative analysis of the same 1.0 Introduction This report was commissioned by Dr Lee Mathias to analyse the Wesjet case study and provide a diagnosis of the companys challenges and develop a suitable change model. Also, recommendations have been made to manage resistance and ensure that the change is sustained. 2.0 Westjet 2.1 Introduction Westjet, a Canadian airline, which was founded in 1996 by group of Calgary businessmen, operates as a low cost player in aviation industry. The airline has 36% domestic market share in Canada only second to Air Canada, which has 57%. Since its inception the Airline is operating with single fleet model using Boeing 737s with capacity of 119 to 166 passengers. Using single fleet has helped Westjet to significantly reduce its operating and maintenance cost. With the 2008-09 economic crisis, the airline was facing flight occupancy issue in its most of the domestic routes. Lower occupancy has forced Westjet to pull out of Sudburys and Sault Ste market (two of the destinations in Ontario market). With this prospective in mind the airline is looking to add smaller Bombardier or Embraer airplanes with approximately 100 seats to its fleet. Including this type of aircraft will abandon the airlines more than a decade long success strategy of operating with single fleet and implementing this new strategy will be a big challenge for management. 2.2 Change: The airline industry exists in a hypercompetitive environment where organisations are required to change constantly in order to survive and maintain their position in the market (Biedenbach SÃ ¶derholm, 2008). Change in an organisation requires addressing the strategy (what is it that you want to change), skills (what skills, knowledge and abilities are required by the change recipients) and structures (short term and long term organisational tools essential to support the change) (Carter, 2008). Strategies are a means of striving to achieve an organisations mission and vision (Gill, 2003). Increasing the likelihood of success of Westjets strategy for a second fleet would involve answering questions such as What is the change they want to bring about? Is the change appropriate for the organisation? Can this change be implemented successfully? (Bruch, Gerber, Maier, 2005). 3.0 SWOT Analysis Prior to implementing the strategy, Westjet needs to assess the feasibility of the change with the help of an analysis tool such as SWOT. It helps determine whether the organisation will be able to sustain the change or not by analysing its strengths, weaknesses, opportunities and threats. 3.1 Strengths Strong financial standing: At the end of financial year 2008, the airline had a cash reserve of $820 million, which is 80% of its total debt. In addition to this, the airlines debt equity ratio is at 1.09, which is significantly low when compared to industry standards. Customer satisfaction: The airline has gained a significant customer satisfaction because of its ability to provide nonstop domestic flights, which helps its customer make a hassle free journey. For such domestic routes where the flights have occupancy level of 60-65% for 150 seater Boeing 737s aircrafts, smaller Bombardier or Embraer aircrafts can be included in this routes. This will help in improving the load to 90 to 95% and will reduce the cost without compromising on customer satisfaction. Better seat utilisation: The smaller aircrafts with 100 seats will have higher occupancy level as compared 737s Boeing aircrafts with 140 to 160 seats. 3.2 Weakness With inclusion of 2nd type of fleet the airline needs to train its existing work force, which can take care of maintenance of new fleets. The technology of the new fleet will be different compared to Boeing 737s, which may force Westjet to keep to two sets of staffs for maintenance. Moreover they will have to pay more airport charges because of inclusion of new aircrafts. These reasons coupled together will increase the cost for the airline and that will led to a significant impact on the profitability of it. Cost cutting and diversion of funds towards the new project may also result in unhappy staff. 3.3 Opportunity The main competitor of Westjet airlines, Air Canada (with 57% market share) is struggling to fight bankruptcy; it is difficult for Air Canada to achieve cost efficiency in such scenario. In such situation it will be comparatively easier for Westjet to tap international customers of Air Canada and adding new fleets will help them in do so. Westjet has recently made a tie up with European airlines like Air France. By the adopting 2nd fleet in Canadian domestic market, it can use Boeing 737s to fly for its international operations in Europe, which will help faster penetration in new market. If Westjet penetrates to European market then it will help WVI also to expand to Europe and generate revenue for Westjet group from its European business 3.4 Threats As stated in the case study there is only 3.6% increment of passengers year on year. At a time when existing fleets are operating with significant number of empty seats with low increment in number of passengers, in such scenario inclusion of 2nd fleet exposes Westjet to considerable risk. 4.0 Change Model for Westjet The airline industry is very dynamic is affected by global events such as 9/11, the SARS outbreak and the most recent swine flu outbreak all of which resulted in a dramatic decrease in the number of travellers. To survive in todays complex every changing world Westjet needs to change its familiar way of operating and become capable of adapting to changes efficiently and effectively. There are a number of theoretical models available to assist Westjets strategic decision to expand. While some of these models are more suited for transformational change others are more suited for transactional changes. Lewins model for example which describes change in 3 stages unfreezing, moving and refreezing (Lewin,1952) would be suitable for a stable environment and not a dynamic environment like Westjet. Given below is an analysis of some of the models available: (http://pdfserve.informaworld.com.ezproxy.aut.ac.nz/14790_751313697_793488144.pdf) In case of Westjet the change is planned however it will affect the entire organisation. Looking at the above models, it would be suitable for Westjet to adopt a combination of theoretical models available: Ø Understanding change characteristics: Westjet needs to first understand the need for this change. This change will help the airline in its expansion; it will help increase the load factor and revenue for it. With this change, employees of the airline will be impacted as they need to know about the mechanism of new fleet. Under this change program airline would be looking to use smaller aircrafts for domestic non stop flights and where as Boeing 737s aircrafts would mostly be used for international flights. Inclusion of new fleet will require upgradation of its scheduling and reservation application. Ø Risk Assessment: Under the change management program Westjet needs to understand the possible risks which could arise due to it. As the number of fleets will go up the, scheduling of same for domestic travel in such a way that aircrafts are rested at airport for a short period, would be a challenge. Improper handling of this issue could lead to operational risk, where the charges to be paid to airport authority will go up. To handle this issue, Westjet needs to make sure that its scheduling application is efficient enough to take this challenge. In addition to this there are certain risks which may arise if the new fleet fails to get acceptance from Westjet passengers. In worst case if it happens, the Westjet should lease these aircrafts to Asian airlines, which operates with leased aircrafts. On similar line there could be some more risk associated with this strategy, which Westjet needs to analyze and find the mitigation of the same before implementing of new fleets into its o peration. Ø Funding: Westjet has a cash reserve of $820 million, which would be sufficient for the initial phase of this change. At later stage if the airline needs to buy some more aircraft, where it needs external funds then it would be going for long term debts. Taking loan term loan will not be a major financial concern for airline as debt to equity ratio is at 1.09:1 compared standard value of 2:1. Ø Communication Plan: Westjet should communicate this new strategy to its employees, shareholders and suppliers. Share holders will be communicated with the need and benefit of new strategy through mailers. Suppliers and channel partners should also be communicated through mailers. For employees the communication should be by top management in an interactive session, where top management would answer to all the apprehensions that employees have along with possible benefits of new strategy. Ø Training: Westjet will have to implement new training programs for its crew member and maintenance engineers, so that they can learn the mechanism of operation of new fleet. For new employees the training program will include training for Boeing 737s as well as smaller Bombardier or Embraer airplanes. This will ensure that maintenance work for either fleet can be done by any maintenance staff. As a result efficiency will come with some additional training cost for the airline but it will help airline to continue to enjoy its process driven operation rather than having people driven operation. Ø Resource planning: At present the airline has 77 Boeing 737s aircrafts. With inclusion of Bombardier or Embraer airplanes, Westjet may need to hire additional staffs that have experience of working on Bombardier or Embraer airplanes. Ø Resistance management plan: The major resistance could come from employees of the airlines, due to their apprehension about success of new business model coupled with need for them to learn new technology. As the employees of Westjet have a significant share in operating profit of airlines, the top management should provide the estimated financial benefits of new strategy to employees along with assurance of complete training on new fleet. This will help in managing resistance from employees. The resistance from shareholders can be handled by highlighting the business needs and financial benefit of this change. Ø Change implementation: The airline would start operating with new fleet, once it completes process of communication of this change to its various stakeholders, training to employees, upgradation of softwares and addition of resources. Once the success of new fleet is proved, Westjet can add more Bombardier or Embraer airplanes into its operation. Ø Reinforcement planning: The airline will adopt the strategy of positive reinforcement on regular interval. This will be achieved through showing growth in revenue, with increased profit share amount for employees. 5.0 Sustaining Change Maintaining momentum and sustaining change is a crucial stage of the change process. If steps are not taken to sustain change the new state achieved may be short lived (Hayes, 2007) Once the 2nd fleet is introduced at Westjet, it is recommended take the following steps to sustain the change and allow support further growth: Ø Improve the learning curve for employees for maintenance of smaller Bombardier or Embraer airplanes through appropriate training. Ø Focus on greater profitability through leaner processes. The airline should look to adopt six sigma into its process, this will drive the innovation in its operation. Ø Introducing smaller Bombardier or Embraer airplanes for Carrabin Island and USA cities which are nearer to Canada and depending on the demand the airline can increase the number of fleets in this route. This will help in achieving higher occupancy for Westjet flights to Carrabin Island and USA Ø Empowerment of employees to act and take decision according to the situation Ø Continuous quality improvements in all processes and continuous focus on innovation Ø Westjet needs to continue with its flat organization structure and at the same time it should be flexible to facilitate resource requirements at the top management without any hassle Ø Westjet should try to achieve an organization wide belief that quality is everyones job through Vision-driven leadership Ø Inculcating values that include high moral standards, ethics, teamwork, involvement and risk taking Ø Measure the effectiveness of change through various change management tools Ø With inclusion of 2nd fleet, Westjet will have the opportunity for business expansion in international airline segment. To get optimum benefit out of its international operation, it should make partnership with other airlines, which will help it acquire those customers who do not fly to Westjet destinations. In addition to this it can make tie up with European airlines for promoting WVI. By taking these two strategic steps Westject can generate additional revenue for itself. Ø For future expansion through 2nd fleet Westjet needs to address language barriers which could arise due to its expansion into international market 6.0 Conclusion Westjet Airlines ultimate goal is to become top 5 most successful airlines of the world by 2016 and it is extremely difficult to achieve the same with single fleet model. The best airline in the world, US Airways is using more than 85 smaller Bombardier or Embraer airplanes. Moreover Westjet business model is on the similar to that of southwest airlines and since southwest has already acquired such airplanes, it makes sense for Westjet to adopt this new fleet. Inclusion of new fleet will help Westjet to gain more market share along with higher profitability greater efficiency. It will also help Westjet to build its 1st pillar of its goal i.e. to generate 10% additional revenue growth in available seat miles through fleet expansion.

MBA Admissions Essay -- MBA Admissions Essay

MBA Admissions Essay After graduation from KOREA University, I decided to enter Hyndai MotorCompany(HMC), which is the largest Korean car manufacturer and global player, to pursue a career as an international businessman. In January 1991, I joined Domestic Finance Team of HMC. My specific assignment was to plan monthly and annual financial schedules for HMC's domestic funding needs. About two years later, in January of 1993, I was transferred to Retail Finance Team from Domestic Finance Team and responsible for financing by the sales and factoring of Car Receivables. First Challenge the expertise for strategy formulation implementation within a changing business environment. In May 1994, I was selected as a member of Task Force Team that prepare to set up HMC's own finance company. During my six-month assignment, I worked under pressured time constraints. After lots of conflicts with Ministry of Finance and Economy, we got government approval in late 1994. This opportunity provided me with valuable experience in every aspect of business and team experience. Working with the extremely qualified and professional upper management was valuable in shaping my career goals. Especially, during my business trip to Hyundai Motor Finance Company in CA, USA, the international exposure increased my confidence and desire to pursue a career in international business. After the expiration of the Task Force, I was given the option between joining the newly established Finance Company and remaining in HMC. At that time, International Finance Team(IFT) offe red to work together with them. I accepted the proposal because I wanted to further expand my international exposure. Second Challenge the enhancement of the global perspective and strategic vision required to successfully compete in a globalized business setting. In January 1995, I was trasferres to IFT and took over two jobs of financing Foreign Direct Investment and Investor Relations. In march 1995, HMC was planning the biggest foreign direct investment in India ever since the failure in canada, and I, together with my two subordinates, was responsible for project. Despite the fact that only three months had passes after taking a new position. I could carry out the complicated processes on the project. partly owning to the past force team experience. Third Challenge : Throughout my wor... ... The program is clearly not a perfect substitute for experience, but I believe it would program would also allow me to further research my business ideas through the experiences of my peers, independent study, and related summer employment. This would let me have a deep understanding, as I hope, of financial and other market structures, competitiveness, and other factors that a consultant needs take into account when recommending whether to pursue a career as an international business consultant. My long-term professional aspiration is to enter the field of international management consulting. A MBA from your school in interdisciplinary studies will enhance my understanding of all aspects of business. This will contribute significantly to becoming effective in the consulting profession. I am extremely enthusiastic about the future of International Business. I believe that there are major breakthroughs yet to be made in the field. After completing a MBA in your school, I hope to gain practical experience and exposure with a major international business firms. Eventually, I wish to establish my own consulting company providing various financial and managerial services.

People have become overly dependent on technology

The World Wide Web is a huge world that should be controlled. The Internet has many advantages and disadvantages. It is either to be a useful tool or to be a harmful weapon. The Internet had many effects and side effects in the social life, Safety and also purchasing or shopping. If it was controlled all those will be much better and life will be easier. However, if it was uncontrolled that will lead to huge problems. The peaceful tool will convert to be a harmful weapon. It won't kill humans but I will kill nations and cultures. First, the Internet had developed the teaching methods and made the education uch easier and better.The student can look up for any subject that he need in the internet and It will Just pop up to him. It is better than referring to books. Internet will take you seconds to find specific information, while books may take hours and day to look up on them. The student homework's, assignments and projects also require him to use Internet. The students and kids ar e totally able to look up for anything in the Internet, so that can lead to one of two things. First, Either the kids will use that to improve their skills, knowledge and they will catch up with the technology.Second, they will start to look up for pornographic media and it will be easy to obtain. It will destroy a lot of their parents work. They may addict online games as most of the kids in this time. This will cause them their social life. They wont be able to make friends or to contribute with anyone. They will not feel that they are wrong until they grew up and become adults. In that time they will notice that they have no friends or anyone around him. It will be very hard in that time to recover what he did. Not to mention that the kids who stay a lot in the Internet they got some issues.They will have pain in their packs and in their hands. This pain will be noticed after they grew up. But they will feel that their eyes are becoming weaker with time. It is the main reason for why too many people are wearing glasses in these days. They should be censored in what they see, how long they set in front of their computers or laptops and how they set. Second, The Internet can be used by governments to ensure the safety. It is a tool that the governments can use to detect the strange cases and stop them right away. There were some cases those terrorist used emails to contact each other.If their emails were controlled and under the government eyes they would probably save human lives. Governments should also watch the text massaging and instant massaging such â€Å"WhatsApp† or â€Å"skype† because it may used to plan for something. If governments work harder in the telecommunication security side, they would achieve many things that they are trying to do by other methods. They may detect a terrorist or also a murder evident, these things should not be ignored. Other wise we will watch a new type of terrorist that is more crazy than the previous on es.Third, There are types ot thieves and terrorist. In these days the worse type ot it is the hacker. There are a lot of hackers in this time. Those hackers may do small things such hacking an email. They also may do huge things like trying to hack a financial websites and steal the money from it. There are a lot of people who shops in the Internet and they are all afraid from the hackers or the fake website. Since they Just fill in their credit card information. They will find out that they were stolen. There are many fake websites and hackers that use Internet to gain money.The huge what hackers can do is trying to steal a bank. If government do not secure banks, people money will Just disappear. All the financial websites should be secured and controlled by the government so no body get stolen. Finally, The Internet can be a very useful tool to develop and to live a better life. However, this can never be unless that the Internet was secured and under the government eyes. I hope that people understand the meaning of the Internet and how harmful can it be. I also hope that people understand how a useful it is if it was used properly. People Have Become Overly Dependent on Technology Humans have been called the animals which make things, and at no time in history has this been so obvious as the present. Today, every human activity is dependent upon various tools, machines, and systems, from growing food to providing shelter to communication, healthcare, and entertainment. Some machines, like the tractor, speed up and make more efficient activities that humans have done for hundreds of thousands of years. Others such as the airplane or the Internet, make possible things that humans have never been able to do before. This collection of devices, capabilities, and the knowledge that accompanies them is called technology. We can say that â€Å"living without technology is like living without air† in this technical world of today. Therefore, we are much dependent on technology. Broadly speaking, technology is how people modify the world to suit their own purposes. From the Greek word techne, meaning art or artifice or craft, technology literally means the act of making or crafting, but more generally it refers to the diverse collection of processes and knowledge that people use to extend human abilities and to satisfy human needs and wants. Technology has been going on since humans first formed a blade from a piece of flint, harnessed fire, or dragged a sharp stick across the ground to create a furrow for planting seeds, but today it exists to a degree unprecedented in history. Planes, trains, and automobiles carry people and cargo from place to place at high speeds. Telephones, television, and computer networks help people communicate with others across the street or around the world. Medical technologies, from vaccines to Stem Cell therapy, allow people to live longer, healthier lives. 00 years ago people’s average age of death was from 40 to 45. But now it’s 75. Furthermore, technology is evolving even as we speak, with new technologies being created and existing technologies being improved and extended. The benefits of technology are usually obvious, if they were not, it would probably never be developed, but the disadvantages and dangers are often hidden. A perfect example is chlorofluorocarbons, or C FCs. When CFCs were invented, no one realized that these chemicals used as refrigerants would eventually damage the ozone layer. Today, the Internet is having profound effects on society, how people interact and communicate with one another, how they do their business, and how they get their entertainment and recreation, but no one knows exactly what to expect from it in future. Computers make our lives easier and give us new ways to learn about the things we're interested in. They make it possible to do many things from the comfort of our own home — we can shop online, keep in touch with our friends online, even go to school online. They make it easier to record and organize information and entertain us with a nearly endless variety of games. However, it's still important to maintain a life outside of the cyber world; a life spent attached to a computer screen isn't a real life. When a computer becomes the central point of a person's life, they undergo a change in behavior; they become lazy and develop anti-social tendencies, and, in some severe cases, simply cannot function without a computer. Some people say that we are not really dependent on technology. We can live without the technology. Our ancestors did it, so why can't we? I would ask these questions: When was the last time you solve math problems without using calculator? When was the last time you went to library to find information instead of searching from internet? Also time has changed since our ancestors era. Has technology really taken over our lives this much? Where we can't go 2 minutes without checking our phone to see if we have a text? Where we can't go a day or two without checking our e-mail, and facebook? We can't even walk across a campus without seeing a student on the phone, laptop or listening to their iPods. All this makes it particularly important that people understand and are comfortable with the concepts and workings of modern technology. Today's people, including me, have become socially inept and too dependent on technology. Now this isn't meant to be a hate technology thread, because technology really can be awesome at times. From a personal standpoint, people benefit both at work and at home by being able to choose the best products for their purposes, to operate the products properly, and to troubleshoot them when something goes wrong. And from a societal standpoint, an informed citizenry improved the chances that decisions about the use of technology will be made rationally and responsibly. But sometimes we take technology too seriously, and depend on it too much. If your computer breaks, don’t get pissed about it. If the Internet goes down, it’s not the end of the world. If your phone is broken, don't kill yourself. And ask this question from yourself: How long can you â€Å"survive† without technology?

buy custom Computer usage is a Threat to Human Health essay

buy custom Computer usage is a Threat to Human Health essay Most organizations all over the globe are embracing technology to ensure that the quality of their output improves. Computer usage is picking up at a higher rate in most of these organizations. The continuous usage of computers in most organizations is in turn posing a great threat to human health. For instance, it leads to back problems, eyesight problems, and leads to E-thrombosis. Opponents claim that computers are not harmful to human health as they promote speed and ensure accuracy of transactions in the organization. They see computer usage in organizations to be composed of only positive results. This paper explicates continued computer usage and the resulting health hazards. Computer usage leads to back problems. Computer usage involves a lot of bending of the back when typing the information into the computer. This could result in back pains in the end. This is especially rampant where the users sit on chairs that do not offer enough comfort. In most organizations, an individual is expected to work using the machine the whole day. This means these individuals spend the whole day bending thus straining their backs. This is a common occurrence in the busiest departments where computers are used to achieve faster and efficient processing of orders (Oja and Parsons, 104). Individuals are thus exposed to back problems that result in immense pain and could make individuals unable to work efficiently in the future. This dangerous health problem could result in a slower generation because these individuals are not able to carry out their normal activities. The back problems are becoming an increasing problem among the youth. The back problems are thus a serious threat to the countrys future. It leads to eyesight problems. Individuals stare at the computer screens every day they are on duty. Continuous staring at the computers while working could result in eyesight problems. This is because individuals are exposed to the computers bright light. They also have to strain especially when reading vital information from the computers. This continued exposure to the computer light leads to untreatable eyesight problems. The eyes could ache, and the individual could eventually lose effective eyesight (Shelly, Cashman and Gunter, 497). The unregulated computer light is dangerous and continued exposure to it leads to the indivdual even totally losing out the eyesight. Doctors have raised alarm that the eyesight problems resulting from computer usage are increasing at a faster rate. They also fear that these problems are becoming harder to tackle. The eyesight problems lead to loss of quality labor. This problem is prevalent among the whole generation; children and the youth could be affected posing a serious threat to the countrys hope. The loss of eyesight due to computer usage is could be avoided by regulating the number of hours one spends in front of the computer. Computer usage for longer periods could lead to E-thrombosis. This condition is associated with spending too many hours sitting in front of the computer. E-thrombosis leads to the swelling of the blood veins in the legs. Individuals who spend longer hours attending to computer activities without standing to exercise their legs risk suffering from this condition. In addition, the individual could be exposed to other conditions such as frequent collapsing and the inability to lead a normal life. Research asserts that individuals who spend longer hours at the computers without taking a break to exercise their legs risk the effect of blood clots in their veins thus the inability to walk later on. This means the flow in the veins is restricted, and the individual could lose his life. The unstable blood flow could lead to the eventual death of the individual due to the inefficiency of the lungs to operate effectively. Computer usage for longer hours could limit most people from participati ng in other activities and could permanently lose the ability to walk (Oja and Parsons, 112). Amputations could also result from this problem. This problem could be averted by taking off some time to exercise the leg muscles for effective blood flow. On the other hand, computer usage improves the speed of working. Computers are the main electronic devices that support faster processing of data in any given organization. This means that transactions and information is processed at a faster rate for effective decision making in the organization. Use of computers ensures that vital business opportunities are not missed by the organization. This could in turn lead to faster implementation of all the organizational activities for the achievement of goals and objectives. The required information between various departments can also be relayed faster hence boosting the speed at which efforts are coordinated form the achievement of results. Computers improve the general speed of working and communication in the organization thus improving the organizations performance. The speed at which computers work would enable the management saves a lot because only a few individuals are required to operate the computers. Individual efforts in ensur ing that speed is achieved are minimized as the computers perform all the tasks. This ensures that people are less tired hence reducing the level of negative effects on their health. Computers promote accuracy in the organizations. Computers contribute to the accuracy of different documents in the organization. They are not prone to errors like humans. They could calculate technical situations and effectively detect errors. This ensures that an organization is in a good position to make sound decisions with accurate information. Their output is reliable because of its accurate nature. The accurate information provided by computers is vital to the management as it gives the organizations correct picture for decision- making. Accuracy is enhanced by the set of programs that are installed in these computers. Opponents claim that it eases human stress by reducing their levels of reasoning concerning the accuracy of information. In addition, the accuracy of the information enhances reliability on the information. The management is in a better position to put in place corrective measures in cases where errors occur because the information gives the proper direction. In conclusion, continuous computer usage poses many health problems but their usage cannot be stopped because of their positive side. Computer users are likely to be exposed to many problems that result in permanent loss of their vital body parts. For instance, individuals exposed to back problems are unable to perform other activities that require the support of the back. They are unable to bend and perform other tasks hence leading to inefficiency in the utilization of activities. Individuals lose their eyesight resulting to a generation that is unable to see. The loss of eyesight means individuals are unable to read or write in the normal course of their lives. On the other hand, computers promote the speed of working and ensure that accuracy of the output is achieved. Computer usage for longer periods is generally harmful to an individuals health. Buy custom Computer usage is a Threat to Human Health essay

pharmaceutical morality essays

pharmaceutical morality essays What does it mean for something to be morally wrong? In order to answer this question I will start off with providing some essential background on the subject. Socrates once said that Moral philosophy is hard thought about right action Ethics is the section within philosophy, which evaluates what is morally right and wrong, and sets certain standards and norms of how you ought to behave in different situations. These however can vary from different societies with different religions and beliefs, and change from time to time. What is considered morally wrong one place might be fully accepted somewhere else, for example the use of alcohol. Also what was considered a norm hundreds of years ago, such as burning of witches, is totally unacceptable today. (We need Values and Morals, 2000) I believe we do have certain moral values that are clear for everyone; such as you should not kill or steal. However, distinguishing between what is morally right and wrong can often be subjective. Religions claim to be the source of our values and morals. I disagree with this, because the values are proven to be older than the religions, by the fact that many religions are based on the same ideas, and there is no evidence that people living before Christ had no moral. Religions do however have the golden rule in common, which is the highest rule of life. It is expressed in slightly different ways, but the general wording is Do unto others as you would have them do unto you. I believe this is a good starting point in considering what is morally wrong, however there is more to it than that. Personally, I know that what I consider to be morally wrong is influenced by the set of norms in my society, however I do believe that we all have an inner voice which tell us what distinguishes r ight from wrong. Many people believe that this inner voice is a God guiding them; others believe that it is t...

No topic, just answer the following questions Assignment - 3

No topic, just answer the following questions - Assignment Example The syndrome is caused by the presence of an extra chromosome. Down syndrome can be diagnosed during pregnancy and after the birth of the baby. During pregnancy screening and diagnostic testing, are appropriate tests that detect whether a baby is likely to have Down syndrome or the likelihood of getting transferring the genetic abnormalities to the child. After birth, physical examination of the baby is enough for the doctor to diagnose the child with Down syndrome. This a birth abnormality in which a baby is born without the skull and the brain. This defect is a neural tube defect. This type of defect occurs during the first month of pregnancy before even the mother realizes she is pregnant. The causes of anencephaly are not well understood. However, there are factors that increase chances of having babies getting affected. Such factors include low intake of folic acid before pregnancy and in the early period of pregnancy. Mothers, who have low iron content due to low folic intake, are at risk of getting children with anencephaly. Anencephaly can be confirmed by diagnosis during and after pregnancy. During pregnancy, prenatal testing/screening testing is done to confirm the defect and other conditions. In some cases, the abnormality is usually not detected during pregnancy and confirmed immediately after birth through physical examination. An egg is usually released from the ovary during every normal cycle of the woman’s menses. At ovulation, the cervical mucus becomes fluid and elastic; this allows sperms to enter rapidly into the uterus into the fallopian tube for fertilization. Fertilization results when a sperm penetrates the egg. Five to eight days after fertilization has taken place, the blastocyst attaches itself to the uterine lining near the fundus in a process referred to as implantation. This process is completed within nine days. After the implantation, the next process involves the development of

Limitless by Neil Burger Essay Example | Topics and Well Written Essays - 2000 words

Limitless by Neil Burger - Essay Example This anecdote connects the movie Limitless in a very crucial manner because the movie is essentially a sci-fi or psychological thriller that has taken over brain power and intelligence, making the audience around the world understand the ill effects of drugs through strong and strange visuals and graphics. Bradley Cooper is the main character in the movie Limitless, directed by Neil Burger, released on the 18th of March, 2011. The film is based on the novel ‘The Dark Fields’ written by author Alan Glynn, which speaks about a rather surreal trip taken by a man desperate to find new ways to living life, without any obstructions. The movie follows the life and times of Eddie, (played by Cooper), a struggling writer living in the dingy areas of New York City, trying to make a name for himself, but to no avail. However, one fine day, he chances upon some NZT pills, a drug he is told, which will increase human access to his brain by a 100% instead of the normal 20% that most h uman beings that was available to most human beings. Cooper begins to take the pills, feeling a drastic change in his everyday routine, as the pills sharpen his skills and make him feel more energised than ever before. They provide him with the opportunity to feel manic and think extremely fast, making him finish the first ninety pages of his book within an instant. He shows the book to his publisher, and to his surprise, the publisher loves it and accepts it; this makes Eddie think that the pills were effective and that taking them on a daily basis could indeed change his life. The film then follows the course of Eddie’s dosage as he has an encounter by Russian thugs and tries to restore his past by comprehending and fixing his relationship with his ex wife. Several murders and violent scenes take place as Eddie gets mixed with villains that are out to get him and his pills, and the film also goes through a series of medical complications because soon Eddie witnesses that al most every person who had ever taken those pills has either died or is seriously ill and in danger of passing away very soon. He too begins to undergo blackouts and fits and cannot understand what is wrong as he begins to see that everyone around him is dying. Furthermore, the addiction caused by the pills does not help him in trying to overcome what has become his deepest and darkest fear. Nonetheless, he tries to increase his dosage in order to get more and more clarity of thought on everything that has been happening around him and all these scenes have been captured with great skill by the director, as well as the cameras that have helped to portray them so wonderfully on screen. The film undergoes a whirlwind of emotions on part of Eddie who begins to experience a plethora of negative emotions ranging from afraid to angry and repenting. The morals within the movie are decidedly unconventional in nature because even though Eddie has become addicted to the drugs, he tries to free himself from their clutches, despite having constant revelations of the drugs doing him good instead of harm. The entire concept of the movie as well does not confuse the audience when it comes to intelligence vs. mental capacity. What the movie does ask the audience to understand is that even though the pills might have helped Eddie in tapping his potential as an author, how do they help his passion for living life after the book has already been turned in and made him famous? The film provides for some heavy scenes which may remind